What is EasyGo?
EasyGo is a service package offered to all our exhibitors.
All EasyGo packages include marketing and lead-generation tools to reach and engage your industry before, during, and after the exhibition. This includes invitation services, our unique lead-capturing tools (Smart Badge Reader and Visit Connect), and easy post-event follow-up. No technical knowledge is required on your part, and we provide a full team to support you every step of the way.
What EasyGo and
SmartBadge Technology Mean for Exhibitors
As part of your EasyGo package, you will receive 1, 2, or 3 Smart Badge readers, depending on the package you choose.
Smart Badge technology requires no physical contact and ensures a 100% safe event experience. In your My Easyfairs profile, you can upload content for each assigned reader.
At the end of the event day, visitors who have interacted with your reader will receive a visit summary via email.
As an exhibitor, you will also receive all leads collected from your reader at the end of the event. You can easily download the lead export from your My Easyfairs account.
Benefits of EasyGo
1
EasyGo Makes
Life Easy
EasyGo makes your participation easier and helps you reach more relevant visitors.
2
EasyGo is all about
engagement
EasyGo supports digital engagement between exhibitors and visitors.
3
EasyGo uses the
latest technology
EasyGo offers modern event technology, with no technical knowledge required.
4
EasyGo
Delivers Results
EasyGo ensures you maximize your visibility and lead generation before, during, and after the event.
Smartbadge
Turn your visitors into qualified leads
Visit Connect
Collect Warmer Leads
With Visit Connect, you can gather more information about your visitors. Scan the QR code on the visitor’s Smart Badge (name badge) to take notes, answer preset questions, and see which stand staff created the contact. The tool makes follow-up after the exhibition much easier.
You can access Visit Connect in the event app “Easyfairs Nordic.”
In My Easyfairs, you’ll find more information about Visit Connect and Smart Badge.
How does your SmartBadge work?
Receive real-time SMS notifications when your invited visitors arrive at the exhibition
our EasyGo-paket
GoLeads
Maximize Your Visibility
Build your online presence 365 days a year
Many visitors explore the exhibitor list on the website before attending the exhibition. This is your opportunity to capture their attention and ensure they visit your stand.
Add unlimited products, images, videos, and news to maximize your visibility.
Stand Out in the Innovation Gallery
Do you have a groundbreaking product? Submit it to the Innovation Gallery. If selected, your innovation will receive a prime placement both on the website and on-site (depending on the exhibition). Create anticipation and engagement among visitors even before the exhibition begins.
Create contacts and network with the right people
Invite your contacts and keep track of who’s coming
Send a link and track every registration. We provide ready-made email templates, web banners, and social media posts. See exactly who has registered via your link.
Invite your key customers before your competitors and drive qualified traffic directly to your stand.
Know when your invited guests arrive
Receive real-time SMS notifications when someone you’ve invited checks in, and greet them personally. Turn a cold stand visit into a warm welcome that visitors will remember.
Establish Contact Before You Even Meet
The event app matches you with your ideal customers using AI. See who’s attending, check their interests, send messages, and book meetings. By the first day of the exhibition, you’ll already have a calendar full of qualified meetings.
Generate leads effortlessly
Turn Your Stand into a Lead Magnet
Place Smart Badge readers around your stand to share information about your company or products when visitors interact with them. Every visitor who uses your Smart Badge reader automatically shares their full contact details with you—even if you never spoke to them. No paperwork, no missed contacts. Take advantage of additional Smart Badge readers in the GoPlus and GoPremium packages for broader stand coverage or product-specific lead tracking.
GoPlus
Maximize Your Visibility
Stand Out in the Innovation Gallery
Do you have a groundbreaking product? Submit it to the Innovation Gallery. If selected, your innovation will receive a prime placement both on the website and on-site (depending on the exhibition). Build anticipation and engagement among visitors even before the exhibition begins.
Your Logo Where Buyers Look First
Place your logo next to your company name in the exhibitor list. Visitors searching for suppliers see your brand immediately, increasing your visibility and creating more opportunities for contact.
Show a Video Instead of a Static Image
Replace your profile’s header image with a short video to showcase your products in action. Video lets you demonstrate features, benefits, and real-world applications in a way that a static image never can.
Create contacts and network with the right people
Invite Your Contacts and Track Who’s Coming
Send a link and monitor each registration. We provide ready-made email templates, web banners, and social media posts. See exactly who has registered via your link.
Invite your top customers before your competitors and drive qualified traffic directly to your stand.
Know When Your Invited Guests Arrive
Receive real-time SMS notifications when someone you’ve invited checks in, and greet them personally. Turn a cold stand visit into a warm welcome that visitors will remember.
Generate leads effortlessly
Turn Your Stand into a Lead Magnet
Place Smart Badge readers around your stand to share information about your company or products when visitors interact with them. Every visitor who uses your Smart Badge reader automatically shares their full contact details with you—even if you never spoke to them. No paperwork, no missed contacts. Take advantage of additional Smart Badge readers in the GoPlus and GoPremium packages for broader stand coverage or product-specific lead tracking.
Scan Badges, Add Notes, Close Deals Faster
Use the event app on your phone to quickly scan participants’ badges and add notes instantly. Your entire team can use the app, view their scanned leads in real time, and easily export contacts and notes.
GoPremium
Maximum leads and visibility
both online and on-site.
Maximize Your Visibility
Build Your Online Presence 365 Days a Year
Many visitors explore the exhibitor list on the website before attending the exhibition. This is your chance to capture their attention and ensure they visit your stand.
Add unlimited products, images, videos, and news to maximize your visibilit
Stand Out in the Innovation Gallery
Do you have a groundbreaking product? Submit it to the Innovation Gallery. If selected, your innovation will receive a prime placement both on the website and on-site (depending on the exhibition). Generate anticipation and engagement among visitors even before the exhibition begins.
Your Logo Where Buyers Look First
Place your logo next to your company name in the exhibitor list. Visitors searching for suppliers see your brand immediately, increasing your visibility and creating more opportunities for contact.
Capture Visitors’ Attention in Advance
Your company gains increased visibility in the exhibitor list, ensuring that visitors can’t miss you when searching for suppliers.
Create contacts and network with the right people
Generate leads effortlessly
Turn Your Stand into a Lead Magnet
Place Smart Badge readers around your stand to share information about your company or products when visitors interact with them. Every visitor who uses your Smart Badge reader automatically shares their complete contact details with you—even if you never spoke to them. No paperwork, no missed contacts. Take advantage of additional Smart Badge readers in the GoPlus and GoPremium packages for broader stand coverage or product-specific lead tracking.
Scan badges, add notes, close deals faster
Use the event app on your phone to quickly scan participants’ badges and add notes instantly. Your entire team can use the app, view their scanned leads in real time, and easily export contacts and notes.
Would you like to download the EasyGo information sheet?
Download our PDF for a comprehensive overview of the different EasyGo packages. Click below for a free download.
What should I keep in mind?
Before the Exhibition
– Prepare Your Smart Badge Reader
Make the most of your Smart Badge reader and generate more leads with enticing offers. Link your reader to exclusive information, new products, or other content visitors won’t want to miss—and most importantly, make it clear to visitors what they will gain by scanning your reader!
During the Exhibition
– Use both Visit Connect and the
Smart Badge reader actively
Don’t forget to follow up and reconnect with your leads after the exhibition! You can find the leads in My Easyfairs and on the Visit Connect portal.
After the Exhibition
– Download Your Leads
Smart Badge Reader:
You can find all visitors who have touched your reader in My Easyfairs the day after the exhibition under “View Results” and “Download Leads.”
Visit Connect:
The Smart Badges you have scanned with Visit Connect are available in the event app “Easyfairs Nordic” and in My Easyfairs. The contact person for the exhibition has the login credentials.
Invest extra in brand exposure for maximum visibility
- Choose a sponsorship package
Lanyards
Why not be visible around the necks of all our visitors by sponsoring the lanyards?
Exhibition Guide
Sponsor the exhibition guide, a favorite that can be found in the hands of almost every visitor.
Networking Event
Gain extra visibility by sponsoring the exhibition’s popular and well-attended industry networking event.
Stage
Become “top of mind” by showcasing your brand at the exhibition’s most visited spot—the stage!
Want to learn more or become an exhibitor?
Whether you want to know more about EasyGo, My Easyfairs, or anything else, we are here for you. Contact us below, and we’ll find the perfect solution for you!
Frequently Asked Questions
What is the My Easyfairs Exhibitor Portal?
The majority of visitors plan their visit through our website. The information entered in My Easyfairs is what appears in our exhibitor list on the website. Here, you can showcase your company, products, news, and job postings. During the exhibition, you will have a SmartBadge reader at your stand that visitors can scan with their SmartBadges (name badges). When they scan your reader, the information you have uploaded via My Easyfairs will be sent to them by email.
Log in to My Easyfairs
When your company’s stand was booked, the person who made the booking received an email from “My Easyfairs” with a link to the system, prompting them to confirm their email address and choose a password. The email address serves as the username, and the chosen password becomes the login password. If the password is forgotten, select “Forgot Password” and follow the instructions. In some cases, if issues occur, switching browsers and trying again may help.
Through My Easyfairs, you can also:
• Invite your customers using your personal link
• Register your stand staff
• Create logins for your colleagues so they can also edit information in My Easyfairs
• See which EasyGo package you have booked